NOW THAT'S WHAT I CALL ARABIA THE DVD 2

NOW That’s What I Call Music is the most recognized pop compilation brand in the world. The NOW Arabia brand is now firmly established in the Middle East and outside. The first volume of Now That’s What I Call Arabia DVD (07243 490761 9 8) has been the best selling musical DVD in the Middle East over the past year. One year after its release, this great selection of video clips is still topping the music DVD charts in the region.

Now That’s What I Call Arabia DVD volume 2 is the highly anticipated follow up to this great commercial success. Like its predecessor, the second volume is a selection of the most popular Arabic pop video clips in the region. No less than 23 videos are made available to music lovers, for whom video clips have increasingly become the most important way to discover and identify with an artist.

Now That’s What I Call Arabia DVD volume 2 contains the most acclaimed and broadcasted video clips of 2004. Nancy Ajram’ s Ah W Noss opens the DVD since it has probably been the most aired video clip on Arab music channels in the past year. Nadine Labaki, the acclaimed video director, has directed this one as well as Yuri Mrakadi’s Bahebak Moot, which has been dubbed as the most original and dynamic video of the year.

The very strong track listing of this DVD also contains the new version of Loai’s hit video Ah Ya Eini Ya Leil, Ruby’s Leh Bidari (keda), Nadeit the hit by Abas Ibrahim, the artistically acclaimed Jay al Hakika by the Star Academy team, Rashed el Majed’s massive hit el Oyoun and the brand new video by superstar Asalah, Gemarhom Kullouhom.

Now That’s What I Call Arabia DVD volume 2 is definitely a product in tune with the musical trend of the Middle East. It will offer the music lovers their favorite video clips in a format that is more and more widespread in the region, and should confirm the commercial interest of the growing Arabic Music DVD market in the Middle East.